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Just starting out in a new direct sales business or hoping to increase your show potential? Do you need some fresh ideas to boost your sales at your shows? If so, you’ve come to the right place. Helping your hostess make the sales for you not only helps you make money, but also helps her be a success. Below are some tried and true “tricks” that have been used by me or others that have been proven to increase sales. These are ways you can help your hostess help make you money!
• Most hostesses have a show in the first place to earn free product or receive a certain hostess gift. This is the greatest incentive there is when working with your hostess to increase sales. The best way to keep on track with your hostess before the show is to encourage outside sales. Call her a couple of times before the show to see how many outside sales she’s gotten and give her the amount she needs to reach her goal.
• Another thing your hostess can do to boost their sales is have their guests invite their friends. I usually offer a gift to the person who brings the most friends, so be sure to tell your hostess to tell her guests that! More guests equal more sales!
• If your product is skin care or personal products, encourage your hostess to use the product and wear it to work or church or wherever she goes. She probably already does this, so when people compliment her on how she looks or likes the fragrance she is wearing, it’s a great conversation starter for telling them about her show coming up and inviting them or getting outside sales. So remind your hostess of this so she can look for open doors of opportunity.
• Remind your hostess to tell her guests, friends and family about the hostess gift she is working toward. Most people will make a purchase simply to help their friend or relative reach their goals.
• If your product is home décor or kitchen appliances or cookware, encourage your hostess to point out what products she uses or has in her home during the show. When people see how useful something will be to them, they will be more likely to purchase.
• Encourage your hostess to talk, and be excited about, how the product has helped her or been useful to her before and during the show. One example of this would be at work, church or when talking to family and friends. If your hostess uses and loves the product, she will be a natural spokesperson for you. Remind her to let everyone she talks to know about the party coming up. Some people will make an outside order or commit to coming to the party just because of her excitement and enthusiasm.
• If your product is some type of home organization system, have your hostess talk about how unorganized her home was before she started using the system. Showing before and after pictures would also be a great way to show how well the system really works! This is true for skin care products as well!
Your hostess is the number one way to increased sales. Be there for her and encourage her every step of the way. Let her know you are there to help her however she needs it most, whether that means taking yourself out of the picture or helping her every step of the way. Make the show about her and not about what you’re going to get out of it. You can never go wrong when you invest your time, energy and money into helping your hostess be a success and reach her own individual goals too.
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I usually offer a gift to the person who brings the most friends, so be sure to tell your hostess to tell her guests that! More guests equal more sales